A self-made man, after the death of his father Alan completed the last two years of his schooling and two university degrees by part-time study. At the age of 23, he was appointed Assistant Group Accountant of a medium-sized company.  

Three years later, he joined the Unilever marketing team. Before setting up his own consultancy in 1978, he held general management positions in the food and transport industries.

He is the founder and CEO of Future Winners International.

Alan J Whitaker has made presentations attended by more than 120,000 chief executives, directors, managers and specialists on four continents.

His presentations are crafted to be informative and entertaining and to meet the needs of each client.

Everyone who hears this inspirational speaker will be inspired to welcome change and to re-evaluate their personal and career goals.

Alan is a leading thinker and exponent of corporate reinvention.

Under his leadership, many of his clients have reinvented and re-energized their organisations to become leaders in their industry.

He has raised the current practice of corporate reinvention to new levels by insisting that:

• Any organisation undertaking strategic reinvention first clearly understands the future environment in which they will operate.
• The only sustainable term route to increasing profits is by increasing the number of passionate customers.
• Personal endorsement has replaced traditional advertising and marketing tools. Mastery of 'emotional economy' principles and techniques is essential.
• As employees and customers are the most important asset of every organisation, the entire strategic planning process should give them the greatest prominence.

Conference Chairman

Alan J Whitaker brings elegance, wit and leadership to every conference he chairs. His skills as an entertainer, forward thinker and negotiator blend to provide every conference with a dynamic energy and future focus. Event organizers appreciate his ability to keep to the time schedule and to handle any unexpected event with panache.

Books co-authored by Alan J Whitaker:

Strategic Thinking in Tactical Times - Written by Alan J Whitaker and Joe Divanna. Published March 2004.